Do you know the latest world’s top 10 sportswear brands ranking? The following is a fresh list compiled by netizens who reviewed financial reports and documents from dozens of companies.
⭐Here are a few things to note before announcing the list:
①The list is ranked by brands and the companies they belong to.
②The list is based on brand sales in 2022, and all in dollars.
③When compiling this list, most sportswear brands did not report their sales, which are mainly based on official forecasts, but the difference is not big enough to affect the final ranking.
Now let’s see how many you guessed.
1. NIKE
Founded: 1972
Headquarters: Portland, Oregon, USA
Company slogan: just do it
Founders: Bowerman and Phil Knight
Sub-brand: Jordan
Nike is firmly in the top 10 sportswear brands. Nike’s overall sales in 2022 reached $49.2 billion. Among them, the Nike brand includes Jordan $46.8 billion, and CONVERSE $2.4 billion.
2. ADIDAS
Founded in 1949
Headquarters: Germany
Company slogan: Adidas is all in
Founder: Adolf Dassler
Adidas’s sales are expected to be around $22.8 billion in 2022, with only single-digit growth. The past year Adidas could have been a rebound if it hadn’t split with KANYE. Losing Yeezy made him lose at least $2 billion in sales. With the World Cup held successfully, the running shoes doing well and a change of CEO, Adidas’s darkest hour should be over. In recent days Adidas has unveiled a new series: Adidas Sportswear and featuring Jenna Ortega as the brand ambassador, hoping to fill the hole left by Yeezy.
3. VF Corporation
Founded: 1899
Headquarters: The United States
Sub-brands: The North Face, Vans, icebreaker
VF Corporation’s sales are expected to be around $11.7 billion in 2022. Although there is still growth, it is largely because The North Face supports the sales growth of the whole VF. Brands like VANS, TIMBERLAND, and Dickies both have declined in terms of sales. But other brands in the VF, such as Supreme, haven’t achieved big success in recent years. Wish they do so in 2023.
4. PUMA
Founded: 1948
Headquarters: Germany
Company slogan: forever faster
Founder: Rudolf Dassler
PUMA just had its best year ever, with brand sales expected to reach $9 billion in 2022. PUMA has been able to maintain rapid growth in recent years, in addition to the resurgence of running, football, and other categories, it has something to do with not being overly dependent on the Chinese market.
5. Lululemon
Founded: 1998
Headquarters: Canada
Founder: Chip Wilson
Lululemon has been arguably one of the most successful brands of the past few years, with brand sales expected to reach $8 billion in 2022. In the past two years, Lululemon has completed categories for men’s apparel, outdoor apparel, running gear, sneakers, and more. lululemon is no longer just a yoga and fitness brand. At the current rate, its breakneck growth will continue.
6. ANTA
Founded in 1991
Headquarters: China
Business scope: Sports shoes, apparel, and accessories
Sales in 2022 are at least $7.5 billion or more. From the performance composition of Anta, the performance of Anta and FILA accounts for about 80%. In addition, Amer Sports represented by ARCTERYX and Salomon is not included in Anta’s revenue. At the end of the year, it has been rumored that Amer Sports will be listed independently in the next 2-3 years.
7. SKECHERS
Founded in 1992
Headquarters: The United States
Sub-brands: Marc Ecko, Zoo York
The worldwide sportswear sales of SKECHERS reached $7.4 billion in 2022. Unlike most sports brands, this brand does not pursue market-leading products, nor does it rely on co-branding to enhance its influence.
8. Under Armour
Founded in 1996
Headquarters: The United States
Features: All products are made of nylon and polyester
It’s been a tough time for Under Armour, although its revenue can still be maintained at $6 billion. Its stagnant performance has encountered unprecedented pressure in the capitalist market. Compared with the original, its market value has fallen by half. This also directly led to the resignation of Patrick Frisk, CEO of Under Armour.
9. New Balance
Founded: 1906
Headquarters: Boston, USA
Founder: William J. Riley
Features: Do not sign with sports stars
New Balance’s revenue is expected to be $5 billion in 2022. New Balance is the only unlisted company among the top ten brands. In the past few years, New Balance has driven the return of retro sports through its own efforts. It has also become the second most popular co-branded sports brand after NIKE.
10. LI-NING
Founded in 1990
Headquarters: China
Founder: Li Ning
LI-NING’s revenue is expected to be $3.9 billion in 2022. Li Ning has done well in areas such as basketball and running in recent years, but there is plenty of room for further growth based on the development of a single market. May it still be in the top 10 sportswear brands next year
So, does this list of sportswear brands ranking match your expectations? Do you have any favorite brands in the top 10 sportswear brands?